Website Design Questionnaire

Business & Contact Details

A quick overview of who we are building the website for.

Business / Organisation Name(Required)

Primary Contact Name(Required)

Email Address(Required)

Phone Number

Current Website URL

Briefly describe your business

Website Goals & Audience

Help us understand what the new website needs to achieve.

Who is your ideal customer?

What action do you want visitors to take?

What are the most important services, products or offers to promote?

What questions or objections do customers often have before contacting you?

Branding & Visual Direction

Please provide any guidance around colours, fonts, logo use and design style.

Brand colours, fonts or style preferences

Are there any colours, styles or design elements you do not want used?

Website Inspiration

Please list websites you like and dislike, with reasons why.

Websites you like

Websites you dislike

Competitor websites

Home Page Layout & Functionality

Tell us what you would like included on the home page and across the website.

Do you have any specific direction for the home page layout?

Please describe any custom functionality or integrations needed

Images, Video & Media

Please let us know what imagery and media you want used.

Specific imagery or media you would like used

Upload logo, brand assets, images or documents

Drop files here or

Accepted file types: jpg, jpeg, png, gif, webp, pdf, doc, docx, zip, svg, Max. file size: 25 MB.

Upload any logos, brand guides, images, brochures or content documents. Larger file collections can also be shared via Google Drive, Dropbox or WeTransfer.

Sitemap & Menu Structure

Confirm the pages that should make up the website navigation.

Main menu pages(Required)

Subpages or dropdown menu items

Are there any pages from the current website that should be removed, merged or renamed?

Are there any new pages that need to be created?

Content Direction

Help us understand how much content is changing and how this may affect design.

Content changes from the current website

Page content layout preferences

Key messages or phrases that must be included

SEO, Locations & Marketing

These details help us design with search and conversion in mind.

Primary service areas / locations

Important keywords or search terms

Technical Access & Existing Platforms

Please do not paste passwords into this form. We will arrange secure access separately if needed.

Anything we should know about current hosting, domains, emails or third-party systems?

Timeline & Final Notes

Anything else we need to know before design begins.

Preferred launch date

Important deadlines, campaigns or launch considerations

Anything else you would like us to know?

Website Design Brief